01-04-2019, 10:41 PM
Pokémon GO Captured Close To $800 Million In Global Revenue Last Year
<div><div class="media_block"><a href="http://images.nintendolife.com/d98d0899019d3/large.jpg"><img src="http://images.nintendolife.com/d98d0899019d3/small.jpg" class="media_thumbnail"></a></div>
<figure class="picture strip"><a title="Pokemon RICH" href="http://images.nintendolife.com/d98d0899019d3/pokemon-rich.original.jpg"><img src="http://images.nintendolife.com/d98d0899019d3/pokemon-rich.900x.jpg" alt="Pokemon RICH" /></a></figure>
<p>Month after month in 2018, we heard how <a class="external" href="http://www.nintendolife.com/games/mobile/pokemon_go"><strong>Pokémon GO</strong></a> continued raking in piles of cash and often outperforming its earnings in the previous year. <a class="external" href="https://sensortower.com/blog/pokemon-go-revenue-december-2018">Sensor Tower Store Intelligence data</a> has now confirmed the game’s revenue has grown by 35 percent over the past year, bringing in an estimated total of $795 million worldwide.</p>
<p>Niantic’s mobile hit went out with a bang in 2018, which saw global player spending across the App Store and Google Play surpass $75 million. In total, this is an increase of 32 percent when compared to the $57.2 million spent in the same month in 2017. According to Sensor Tower, the “consistent rollout” of new features kept trainers engaged, with GO revenue reaching an average of nearly $2.2 million per day in 2018. In 2017, the money made per day averaged around $1.6 million.</p>
<p>The United States was the biggest spender on GO in 2018, equating to around 33 percent of all gross revenue ($262 million, to be exact). This is the same percentage as the previous year. In Japan, players spent around $239 million, adding up to about 30 percent of the game’s revenue in 2018. This was a five percent increase from the spending in 2017. Since launching in July 2016, players have now dropped $2.2 billion on the free-to-play augmented reality title. If Niantic manages to hold player interest throughout 2019, the game is expected to surpass the $3 billion mark by the end of the year.</p>
<p><em>Are you one of the trainers spending money on GO? Do you still play this game on a regular basis? Tell us below.</em></p>
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<div><div class="media_block"><a href="http://images.nintendolife.com/d98d0899019d3/large.jpg"><img src="http://images.nintendolife.com/d98d0899019d3/small.jpg" class="media_thumbnail"></a></div>
<figure class="picture strip"><a title="Pokemon RICH" href="http://images.nintendolife.com/d98d0899019d3/pokemon-rich.original.jpg"><img src="http://images.nintendolife.com/d98d0899019d3/pokemon-rich.900x.jpg" alt="Pokemon RICH" /></a></figure>
<p>Month after month in 2018, we heard how <a class="external" href="http://www.nintendolife.com/games/mobile/pokemon_go"><strong>Pokémon GO</strong></a> continued raking in piles of cash and often outperforming its earnings in the previous year. <a class="external" href="https://sensortower.com/blog/pokemon-go-revenue-december-2018">Sensor Tower Store Intelligence data</a> has now confirmed the game’s revenue has grown by 35 percent over the past year, bringing in an estimated total of $795 million worldwide.</p>
<p>Niantic’s mobile hit went out with a bang in 2018, which saw global player spending across the App Store and Google Play surpass $75 million. In total, this is an increase of 32 percent when compared to the $57.2 million spent in the same month in 2017. According to Sensor Tower, the “consistent rollout” of new features kept trainers engaged, with GO revenue reaching an average of nearly $2.2 million per day in 2018. In 2017, the money made per day averaged around $1.6 million.</p>
<p>The United States was the biggest spender on GO in 2018, equating to around 33 percent of all gross revenue ($262 million, to be exact). This is the same percentage as the previous year. In Japan, players spent around $239 million, adding up to about 30 percent of the game’s revenue in 2018. This was a five percent increase from the spending in 2017. Since launching in July 2016, players have now dropped $2.2 billion on the free-to-play augmented reality title. If Niantic manages to hold player interest throughout 2019, the game is expected to surpass the $3 billion mark by the end of the year.</p>
<p><em>Are you one of the trainers spending money on GO? Do you still play this game on a regular basis? Tell us below.</em></p>
</div>