06-04-2019, 12:36 AM
6 British artists throw the (Surface) Book at life’s everyday problems
According to the old English proverb, “necessity is the mother of invention”. This roughly means that some problems are so big and obvious that people will inevitably create solutions for them – the need to communicate resulted in phones, the desire to stay dry led to umbrellas, shoes prevented feet from getting sore.
But what about those everyday problems that don’t have clear solutions? How do you see over tall people at a concert? How do you know when to add more suntan lotion during those summer trips to the beach? How do you stop bumping into people in a busy street?
With the brightest minds in the world apparently stumped, Microsoft decided to take up the challenge and try to solve these everyday issues for the benefit of people everywhere.
The company enlisted the help of Dominic Wilcox, an inventor, artist and designer, and five creative experts, who were each given a Surface Book 2 and asked to create solutions to common problems.
Hattie Newman, a paper artist, wanted to help people spend time away from their mobile phones. She designed a small dog house for your phone that would block its signal, leaving the owner free to enjoy other hobbies without being disturbed by text messages, phone calls or social media updates.
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According to the old English proverb, “necessity is the mother of invention”. This roughly means that some problems are so big and obvious that people will inevitably create solutions for them – the need to communicate resulted in phones, the desire to stay dry led to umbrellas, shoes prevented feet from getting sore.
But what about those everyday problems that don’t have clear solutions? How do you see over tall people at a concert? How do you know when to add more suntan lotion during those summer trips to the beach? How do you stop bumping into people in a busy street?
With the brightest minds in the world apparently stumped, Microsoft decided to take up the challenge and try to solve these everyday issues for the benefit of people everywhere.
The company enlisted the help of Dominic Wilcox, an inventor, artist and designer, and five creative experts, who were each given a Surface Book 2 and asked to create solutions to common problems.
Hattie Newman, a paper artist, wanted to help people spend time away from their mobile phones. She designed a small dog house for your phone that would block its signal, leaving the owner free to enjoy other hobbies without being disturbed by text messages, phone calls or social media updates.
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