{"id":99272,"date":"2019-08-28T15:27:00","date_gmt":"2019-08-28T15:27:00","guid":{"rendered":"http:\/\/www.gamasutra.com\/view\/news\/349571"},"modified":"2019-08-28T15:27:00","modified_gmt":"2019-08-28T15:27:00","slug":"ubisoft-exec-claims-valve-needs-to-modify-steams-unrealistic-business-model","status":"publish","type":"post","link":"https:\/\/sickgaming.net\/blog\/2019\/08\/28\/ubisoft-exec-claims-valve-needs-to-modify-steams-unrealistic-business-model\/","title":{"rendered":"Ubisoft exec claims Valve needs to modify Steam&#8217;s &#8216;unrealistic&#8217; business model"},"content":{"rendered":"<p>Ubisoft exec Chris Early has branded Steam&#8217;s business model &#8220;unrealistic,&#8221; and suggested the popular online marketplace needs to devise a more modern approach.&nbsp;<\/p>\n<p><a href=\"https:\/\/www.nytimes.com\/2019\/08\/27\/business\/steam-epic-games-store.html\">Speaking to The New York Times,<\/a> Early explained Valve&#8217;s refusal to modify its revenue-sharing model is why Ubisoft <a href=\"https:\/\/www.gamasutra.com\/view\/news\/334073\/The_Division_2_is_skipping_Steam_in_favor_of_the_Epic_Games_Store.php\">chose to launch<\/a><em> The Division 2<\/em> on Uplay and The Epic Games Store over Steam earlier this year.&nbsp;<\/p>\n<p>\u201cIt\u2019s unrealistic, the current business model that they have,&#8221;&nbsp;he said, commenting on the way Steam currently operates. &#8220;It doesn\u2019t reflect where the world is today in terms of game distribution.&#8221;<\/p>\n<p>Right now, Steam offers most developers a standard 70\/30 revenue split, although those devs whose&nbsp;games earn over $10 million and $50 million will see their share increase to 75 percent and 80 percent, respectively.&nbsp;<\/p>\n<p>As some have pointed out, however,&nbsp;those hefty&nbsp;milestones <a href=\"https:\/\/www.gamasutra.com\/view\/news\/331922\/Valve_creates_new_rev_share_tiers_to_give_big_sellers_a_break.php\">clearly favor&nbsp;larger triple-A titles<\/a>, and are still someway behind the new standard&nbsp;set by the Epic Games Store, which offers all developers an 88 percent revenue share.<\/p>\n<p>Ubisoft isn&#8217;t the only big-name to have chosen The Epic Games Store over Steam, with others like Remedy (<em>Control<\/em>),&nbsp;Deep Silver (<em>Metro Exodus<\/em>), and Ys Net (<em>Shenmue 3)<\/em> all signing various exclusivity agreements with Epic.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ubisoft exec Chris Early has branded Steam&#8217;s business model &#8220;unrealistic,&#8221; and suggested the popular online marketplace needs to devise a more modern approach.&nbsp; Speaking to The New York Times, Early explained Valve&#8217;s refusal to modify its revenue-sharing model is why Ubisoft chose to launch The Division 2 on Uplay and The Epic Games Store over [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":99273,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[],"class_list":["post-99272","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts\/99272","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/comments?post=99272"}],"version-history":[{"count":0,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts\/99272\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/media\/99273"}],"wp:attachment":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/media?parent=99272"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/categories?post=99272"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/tags?post=99272"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}