{"id":90696,"date":"2019-03-26T13:08:55","date_gmt":"2019-03-26T13:08:55","guid":{"rendered":"https:\/\/news.microsoft.com\/?p=431959"},"modified":"2019-03-26T13:08:55","modified_gmt":"2019-03-26T13:08:55","slug":"electrolux-has-a-smart-air-purifier-that-lets-you-breathe-easy-even-in-polluted-cities","status":"publish","type":"post","link":"https:\/\/sickgaming.net\/blog\/2019\/03\/26\/electrolux-has-a-smart-air-purifier-that-lets-you-breathe-easy-even-in-polluted-cities\/","title":{"rendered":"Electrolux has a smart air purifier that lets you breathe easy, even in polluted cities"},"content":{"rendered":"<p>Acrid smoke, carried by stiff breezes from a nearby garage fire, recently filled the Electrolux campus in Stockholm, Sweden.<\/p>\n<p>Some developers and executives felt their throats burn. At least one employee had trouble breathing. She decided to leave. But before heading home, she stopped inside the building where Andreas Larsson and his team were testing the Pure A9, an IoT-connected air purifier built with <a href=\"https:\/\/azure.microsoft.com\/en-us\/\" target=\"_blank\" rel=\"noopener noreferrer\">Microsoft Azure<\/a>.<\/p>\n<p>The moment had come to see what the new device could do in dire conditions.<\/p>\n<figure id=\"attachment_29277\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-29277\" src=\"http:\/\/www.sickgaming.net\/blog\/wp-content\/uploads\/2019\/03\/electrolux-has-a-smart-air-purifier-that-lets-you-breathe-easy-even-in-polluted-cities.jpg\" alt=\"Andreas Larsson stands behind four Pure A9 air purifiers at Electrolux headquarters. \" width=\"250\" height=\"419\"><figcaption class=\"wp-caption-text\">Andreas Larsson with some of the Pure A9 purifiers used to clear the air during the fire near Electrolux headquarters.<\/figcaption><\/figure>\n<p>\u201cWe had 10 or 15 Pure A9 air purifiers and turned them all on,\u201d recalls Larsson, engineering director at Electrolux. \u201cThat made a significant change in air quality. We asked her to come into our office, sit down and just work there. She took some deep breaths. She was happy. She stayed for the rest of the day.\u201d<\/p>\n<p>The Pure A9 \u2013 launched March 1 in four Nordic countries plus Switzerland and, previously, in Korea \u2013 removes ultra-fine dust particles, pollutants, bacteria, allergens and bad odors from indoor rooms.<\/p>\n<p>By linking the purifier and its associated app to the cloud, <a href=\"https:\/\/www.electroluxappliances.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Electrolux<\/a> can show the product\u2019s users real-time data about their air quality \u2013 inside and outside \u2013 while tracking interior air improvement over time. In addition, the Pure A9 continuously monitors its filter usage, alerting users when it\u2019s time to order a replacement filter.<\/p>\n<p>And as a connected appliance, the Pure A9 eventually may have the ability to learn the daily patterns of when household occupants are typically away, enabling the device to run itself on a smart schedule, Larsson says.<\/p>\n<p>\u201cIf we can predict when the house is empty, we make sure not to waste filter by cleaning air that nobody is going to breathe,\u201d Larsson says. \u201cThen we can start the purification so the air is clean when you come home.\u201d<\/p>\n<p>Launch of the Pure A9 marks a fresh phase in Electrolux\u2019s push to provide connected appliances to \u201cmillions of homes around the world, shaping living for the better for consumers,\u201d Larsson says.<\/p>\n<p>He dubs it the company\u2019s \u201cwellbeing journey into IoT, software products, data and apps\u201d \u2013 a process that began two years ago with a cloud-connected, robotic vacuum called the Pure i9.<\/p>\n<figure id=\"attachment_29279\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-29279\" src=\"http:\/\/www.sickgaming.net\/blog\/wp-content\/uploads\/2019\/03\/electrolux-has-a-smart-air-purifier-that-lets-you-breathe-easy-even-in-polluted-cities-1.jpg\" alt=\"A Pure i9 robotic vacuum moves across a run toward a table and sofa. \" width=\"850\" height=\"476\"><figcaption class=\"wp-caption-text\">A Pure i9 cleans a rug and flooring while navigating a table and sofa.<\/figcaption><\/figure>\n<p>The triangular device is equipped with a 3-D camera for smart navigation.<\/p>\n<p>Moreover, its <a href=\"https:\/\/azure.microsoft.com\/en-us\/overview\/iot\/\" target=\"_blank\" rel=\"noopener noreferrer\">Azure IoT<\/a> platform helped get the product to market quickly while also enabling developers to update software and add features after launch, Larsson says. Newer features include a map view showing where the Pure i9 has cleaned.<\/p>\n<p>The roaming robot is now available in the U.S., Europe and Asia,&nbsp;including China.<\/p>\n<figure id=\"attachment_29280\" class=\"wp-caption alignright\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-29280\" src=\"http:\/\/www.sickgaming.net\/blog\/wp-content\/uploads\/2019\/03\/electrolux-has-a-smart-air-purifier-that-lets-you-breathe-easy-even-in-polluted-cities-2.jpg\" alt=\"The Pure i9 from above on a wood floor. \" width=\"300\" height=\"187\"><figcaption class=\"wp-caption-text\">The Pure i9 in action.<\/figcaption><\/figure>\n<p>Cloud data from the device also led Electrolux to launch a unique trial in Sweden: vacuum-as-a-service.<\/p>\n<p>Consumers in that country can buy an $8-per-month subscription to the Pure i9 and get 80 square meters of floor cleaning, Larsson says.<\/p>\n<p>\u201cYou only pay for what you use,\u201d Larsson says. \u201cThis is not possible unless it is connected to the cloud or unless we have the data. With this kind of product, we see business alternatives we\u2019ve never been able to do before.\u201d<\/p>\n<p>That trial underscores the digital ambitions of a 100-year-old brand once known for its <a href=\"http:\/\/www.electroluxgroup.com\/history\" target=\"_blank\" rel=\"noopener noreferrer\">canister vacuums<\/a>. Today, Electrolux also manufactures and sells ovens, refrigerators, washers, dryers, water heaters and an array of other household gadgetry.<\/p>\n<p>An app for the Pure A9 gives users valuable data on the state of their air.Following the Pure i9\u2019s launch in 2017, \u201cit soon became clear that this was not going to be a one-off product,\u201d Larsson says. \u201cAn ambitious plan to create an ecosystem of smart, networking products \u2026 started to form.\u201d<\/p>\n<figure id=\"attachment_29281\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-29281 size-large\" src=\"http:\/\/www.sickgaming.net\/blog\/wp-content\/uploads\/2019\/03\/electrolux-has-a-smart-air-purifier-that-lets-you-breathe-easy-even-in-polluted-cities-3.jpg\" alt=\"A smartphone displays the Pure A9 app interface next to a Pure A9 air purifier. \" width=\"995\" height=\"431\"><figcaption class=\"wp-caption-text\">An app for the Pure A9 offers real-time data, including the state of indoor air quality.<\/figcaption><\/figure>\n<p>They chose the cloud-connected air purifier as their next connected appliance. In September 2018, a team of just three Electrolux developers began building a new Azure IoT platform for what would become the Pure A9. By February 2019, that product was already on the market in Asia.<\/p>\n<p>\u201cAzure enabled them to launch a product to the whole world with minimal development investments and in rapid pace,\u201d says Arash Rassoulpour, a Microsoft cloud solution architect who worked with Electrolux developers on the products.<\/p>\n<p>Electrolux engineers also used the ready-made functions in <a href=\"https:\/\/azure.microsoft.com\/en-us\/services\/iot-hub\/\" target=\"_blank\" rel=\"noopener noreferrer\">Azure IoT Hub<\/a>, instead of writing the code themselves, saving them more development time, Larsson says.<\/p>\n<p>To introduce its new air purifier to consumers, Electrolux initially launched in Korea, where staggering air pollution levels have caused what legislators describe as a <a href=\"https:\/\/www.france24.com\/en\/20190313-seoul-passes-emergency-bills-fight-air-pollution\" target=\"_blank\" rel=\"noopener noreferrer\">\u201csocial disaster.\u201d<\/a><\/p>\n<figure id=\"attachment_29282\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-29282 size-large\" src=\"http:\/\/www.sickgaming.net\/blog\/wp-content\/uploads\/2019\/03\/electrolux-has-a-smart-air-purifier-that-lets-you-breathe-easy-even-in-polluted-cities-4.jpg\" alt=\"A smoggy skyline in Seoul, South Korea with the sun on the horizon. \" width=\"1024\" height=\"683\"><figcaption class=\"wp-caption-text\">Another smoggy day in Seoul, South Korea. (Getty Images)<\/figcaption><\/figure>\n<p>On March 5, the South Korean government advised residents in Seoul to wear masks and avoid walking outside due to a record level of fine dust particles in the air.<\/p>\n<p><a href=\"https:\/\/www.frontiersin.org\/articles\/10.3389\/fenvs.2014.00069\/full\" target=\"_blank\" rel=\"noopener noreferrer\">Numerous studies<\/a> have shown that bad air outside affects air quality inside homes and offices, entering through ventilation systems.<\/p>\n<p>Even worse, pollutants generated inside from cleaning supplies, cooking and fireplaces can be even harder on your health than what you breathe out on the street, according to the <a href=\"https:\/\/www.epa.gov\/indoor-air-quality-iaq\/inside-story-guide-indoor-air-quality\" target=\"_blank\" rel=\"noopener noreferrer\">Environmental Protection Agency<\/a>.<\/p>\n<figure id=\"attachment_29283\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-29283\" src=\"http:\/\/www.sickgaming.net\/blog\/wp-content\/uploads\/2019\/03\/electrolux-has-a-smart-air-purifier-that-lets-you-breathe-easy-even-in-polluted-cities-5.jpg\" alt=\"An Electrolux sign on the exterior of a building a company headquarters in Stockholm, Sweden.\" width=\"450\" height=\"249\"><figcaption class=\"wp-caption-text\">Electrolux global headquarters in Stockholm, Sweden.<\/figcaption><\/figure>\n<p>\u201cBy monitoring and controlling consumers\u2019 indoor air quality, our smart, premium air purifier contributes to a better indoor climate and increased wellbeing for the consumer,\u201d says Karin Asplund, Electrolux\u2019s global category director for ecosystem.<\/p>\n<p>\u201cVia the Pure A9 app, the consumer can also get an increased understanding of the actual job done by the purifier thanks to its ability to turn sensor data into understandable and actionable information,\u201d she adds.<\/p>\n<p>With the first two connected appliances now in the hands of consumers, Larsson envisions how that technology can help get the weekend started on a comfy, tidy note.<\/p>\n<p>\u201cWhen you come home on Friday evening, our goal is to have your home clean and pure,\u201d Larsson says. \u201cYou can just come in, take off your shoes, sit down and feel, OK, this is my home.\u201d<\/p>\n<p><em>Top image:&nbsp;A woman holding her daughter in their home, looking through a window at a view of Seoul on a day with heavy pollution in the air. (Getty Images)<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Acrid smoke, carried by stiff breezes from a nearby garage fire, recently filled the Electrolux campus in Stockholm, Sweden. Some developers and executives felt their throats burn. At least one employee had trouble breathing. She decided to leave. But before heading home, she stopped inside the building where Andreas Larsson and his team were testing [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":90697,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[49],"tags":[60,298],"class_list":["post-90696","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-microsoft-news","tag-internet-of-things","tag-transform"],"_links":{"self":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts\/90696","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/comments?post=90696"}],"version-history":[{"count":0,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts\/90696\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/media\/90697"}],"wp:attachment":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/media?parent=90696"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/categories?post=90696"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/tags?post=90696"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}