{"id":84904,"date":"2019-02-25T19:50:00","date_gmt":"2019-02-25T19:50:00","guid":{"rendered":"http:\/\/www.gamasutra.com\/view\/news\/337418"},"modified":"2019-02-25T19:50:00","modified_gmt":"2019-02-25T19:50:00","slug":"capcom-coo-calls-out-the-growing-value-of-pc-as-a-platform","status":"publish","type":"post","link":"https:\/\/sickgaming.net\/blog\/2019\/02\/25\/capcom-coo-calls-out-the-growing-value-of-pc-as-a-platform\/","title":{"rendered":"Capcom COO calls out the growing value of PC as a platform"},"content":{"rendered":"<p>PC has become an increasingly valuable platform for Capcom, and the company doesn\u2019t intend to let that fact fall to the wayside in Capcom\u2019s digital strategy.\u00a0<\/p>\n<p>It\u2019s a sentiment picked up from a translation of COO Haruhiro Tsujimoto\u2019s letter to shareholders released online this month, and one that shows the years-long shift in opinion Capcom has had toward the viability of PC games.<\/p>\n<p>The full letter can be found on <a href=\"http:\/\/www.capcom.co.jp\/ir\/president\/coo_message.html\">Capcom\u2019s investor relations site<\/a>, but the PC-centric bit (translated via Google Translate) is as follows: \u201cAlso, from the viewpoint of promoting digital strategy, expansion of PC platform spread cannot be overlooked.\u00a0The sales ratio of the PC version in our main title has been improved every year, and we will strive to further expand sales as an important platform.\u201d<\/p>\n<p>Capcom, throughout the years, has a somewhat\u00a0complicated relationship with PC as a game platform, making Tsujimoto&#8217;s comments a far cry from many of its earlier opinions. For instance, the company originally opted to <a href=\"http:\/\/www.gamasutra.com\/view\/news\/30552\/Piracy_Rules_Out_PC_Version_Of_Super_Street_Fighter_IV.php\">keep <em>Super Street Fighter IV<\/em>\u00a0away from PC<\/a> for fear of piracy&#8217;s prevalence\u00a0on the platform. Shortly after, Capcom&#8217;s then-SVP\u00a0Christian Svensson affirmed that the company was <a href=\"https:\/\/www.gamasutra.com\/view\/news\/124860\/Capcom_Affirms_Stronger_PC_Game_Focus.php\">pushing for a bigger presence<\/a> on PC, though mostly in the West as Japan&#8217;s own PC scene was still growing.<\/p>\n<p>More recently, however, the company has been warming up to the expanded audience PC releases open its games up to. <em>Monster Hunter World<\/em> is an excellent example of this. The game released for Xbox One and PlayStation 4 back in early 2018, and came to PC during the latter part of that same year. It just recently surpassed 11 million lifetime sales, a feat the company <a href=\"http:\/\/www.gamasutra.com\/view\/news\/335853\/Monster_Hunter_helps_Capcom_to_record_third_quarter_profits.php\">said was thanks in no small part<\/a> to it finding a solid audience on PC. While <em>Monster Hunter World<\/em> has been a noticeable\u00a0powerhouse in Capcom&#8217;s financial reporting since it released, a combination of its staying power on consoles and new audience on PC keeps the game going strong.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>PC has become an increasingly valuable platform for Capcom, and the company doesn\u2019t intend to let that fact fall to the wayside in Capcom\u2019s digital strategy.\u00a0 It\u2019s a sentiment picked up from a translation of COO Haruhiro Tsujimoto\u2019s letter to shareholders released online this month, and one that shows the years-long shift in opinion Capcom [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":84905,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[],"class_list":["post-84904","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts\/84904","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/comments?post=84904"}],"version-history":[{"count":0,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts\/84904\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/media\/84905"}],"wp:attachment":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/media?parent=84904"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/categories?post=84904"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/tags?post=84904"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}