{"id":79719,"date":"2019-02-02T00:40:00","date_gmt":"2019-02-02T00:40:00","guid":{"rendered":"http:\/\/www.gamasutra.com\/view\/news\/335790"},"modified":"2019-02-02T00:40:00","modified_gmt":"2019-02-02T00:40:00","slug":"peter-moore-quit-video-games-but-the-liverpool-fc-chief-still-fears-fortnite","status":"publish","type":"post","link":"https:\/\/sickgaming.net\/blog\/2019\/02\/02\/peter-moore-quit-video-games-but-the-liverpool-fc-chief-still-fears-fortnite\/","title":{"rendered":"Peter Moore quit video games, but the Liverpool FC chief still fears Fortnite"},"content":{"rendered":"<p>Game industry veteran Peter Moore left the business behind when he <a href=\"https:\/\/www.gamasutra.com\/view\/news\/292560\/Peter_Moore_leaving_EA_to_join_Liverpool_Football_Club_as_CEO.php\">left Electronic Arts<\/a> in 2017 to become CEO of the Liverpool Football Club, and now he&#8217;s afraid it&#8217;s coming after him.<\/p>\n<p>&#8220;I\u2019m concerned as a CEO of a football club that relies on the next generation of fans coming through,&#8221; Moore <a href=\"https:\/\/www.arabianbusiness.com\/sport\/411651-liverpool-fc-game-changers\">recently told<\/a> Arabian Business magazine. &#8220;There\u2019s so much pressure on time now and only 24 hours in a day, [and] there are only so many hours to play <em>Fortnite<\/em>.&#8221;<\/p>\n<p>It&#8217;s interesting to see that even in the world of one of the world&#8217;s biggest international sports, video games (especially free-to-play juggernauts like <em>Fortnite<\/em>) offer sizable competition for young people&#8217;s time and money.<\/p>\n<p>The interview also reveals Moore is applying a lot of what he learned in the game industry to his work of selling football (including tickets, broadcasts, and merch) to the next generation of paying fans.<\/p>\n<p>\u201cThat\u2019s something I learned in video games. I can push you all kinds of stuff on particular players, but if you\u2019re only interested in [striker] Mohamed Salah, and I don\u2019t know that, my outreach is wasted,\u201d Moore said. \u201cYou might like [midfielder] Gini Wijnaldum. The more we learn about you, the more we can push Gini Wijnaldum stuff that you\u2019ll click or engage. The key is that I need to know who you are.\u201d<\/p>\n<p>The rest of his comments make for interesting reading over on the Arabian Business <a href=\"https:\/\/www.arabianbusiness.com\/sport\/411651-liverpool-fc-game-changers\">website<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Game industry veteran Peter Moore left the business behind when he left Electronic Arts in 2017 to become CEO of the Liverpool Football Club, and now he&#8217;s afraid it&#8217;s coming after him. &#8220;I\u2019m concerned as a CEO of a football club that relies on the next generation of fans coming through,&#8221; Moore recently told Arabian [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":79720,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[],"class_list":["post-79719","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts\/79719","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/comments?post=79719"}],"version-history":[{"count":0,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts\/79719\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/media\/79720"}],"wp:attachment":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/media?parent=79719"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/categories?post=79719"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/tags?post=79719"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}