{"id":36157,"date":"2018-07-28T07:05:00","date_gmt":"2018-07-28T07:05:00","guid":{"rendered":"http:\/\/www.nintendolife.com\/news\/2018\/07\/ken_sugimori_wants_pokemon_designs_to_be_as_memorable_as_possible"},"modified":"2018-07-28T07:05:00","modified_gmt":"2018-07-28T07:05:00","slug":"ken-sugimori-wants-pokemon-designs-to-be-as-memorable-as-possible","status":"publish","type":"post","link":"https:\/\/sickgaming.net\/blog\/2018\/07\/28\/ken-sugimori-wants-pokemon-designs-to-be-as-memorable-as-possible\/","title":{"rendered":"Ken Sugimori Wants Pok\u00e9mon Designs To Be As Memorable As Possible"},"content":{"rendered":"<div class=\"media_block\"><a href=\"http:\/\/images.nintendolife.com\/news\/2018\/07\/ken_sugimori_wants_pokemon_designs_to_be_as_memorable_as_possible\/large.jpg\"><img decoding=\"async\" src=\"http:\/\/images.nintendolife.com\/news\/2018\/07\/ken_sugimori_wants_pokemon_designs_to_be_as_memorable_as_possible\/small.jpg\" class=\"media_thumbnail\"><\/a><\/div>\n<aside class=\"picture embed centered picture-900x img-900x\">\n<div class=\"img\"><a title=\"Pokemon Pikachu.jpg\" href=\"http:\/\/images.nintendolife.com\/news\/2018\/07\/ken_sugimori_wants_pokemon_designs_to_be_as_memorable_as_possible\/attachment\/0\/large.jpg\"><img decoding=\"async\" src=\"http:\/\/images.nintendolife.com\/news\/2018\/07\/ken_sugimori_wants_pokemon_designs_to_be_as_memorable_as_possible\/attachment\/0\/900x.jpg\" alt=\"Pokemon Pikachu.jpg\" \/><\/a><\/div>\n<\/aside>\n<p>Ken Sugimori, best known as the character designer and art director of <strong>Pok\u00e9mon<\/strong>, has been around since the inception of the franchise. In a translation provided by Siliconera recently, the talented artist discussed how Pok\u00e9mon designs had to be memorable &#8211; with cool designs often failing to achieve this. \u00a0<\/p>\n<blockquote>\n<p>I often tell members in charge of design to \u201ctake away from designs that are too cool,\u201d but that is probably a sentiment that is difficult to grasp. What\u2019s cool and what\u2019s not is all subjective in the end. To put it extremely, my job is to get something that would look cooler if it didn\u2019t have this or that on it, then put it in on purpose. [laughs] Basically, if it looks too cool then it takes away from what makes it memorable for the players.<\/p>\n<\/blockquote>\n<blockquote><\/blockquote>\n<blockquote>\n<p>It simply ends at \u201cthat\u2019s cool.\u201d After all, as Pok\u00e9mon that are being sent out to the world, we want them to always remain memorable; however, I feel that in order to do so you have to add a touch to it.<\/p>\n<\/blockquote>\n<p>Sugimori believes it\u2019s about finding the right balance &#8211; again making reference to designs that might look too cool. He\u2019ll often find this balance by adding \u201csomething uncool\u201d to a Pok\u00e9mon that is too cool or might add a cheerful feature to a Pok\u00e9mon with a more serious tone.<\/p>\n<blockquote>\n<p>Look at Oshawott\u2019s cheeks. It has three freckles, and if you take them away Oshawott becomes cuter. However, taking them away makes its face less memorable. Actually, a lot of people told me \u201cI want you to get rid of the freckles,\u201d but I strongly insisted \u201cIt is better to have them.\u201d Going by my standards, this is the correct way to design Pok\u00e9mon.<\/p>\n<\/blockquote>\n<blockquote><\/blockquote>\n<p><em>Are you a fan of Ken\u2019s work? Would you prefer extremely cool or cute Pok\u00e9mon? Tell us below.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ken Sugimori, best known as the character designer and art director of Pok\u00e9mon, has been around since the inception of the franchise. In a translation provided by Siliconera recently, the talented artist discussed how Pok\u00e9mon designs had to be memorable &#8211; with cool designs often failing to achieve this. \u00a0 I often tell members in [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27],"tags":[],"class_list":["post-36157","post","type-post","status-publish","format-standard","hentry","category-nintendo-news"],"_links":{"self":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts\/36157","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/comments?post=36157"}],"version-history":[{"count":0,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts\/36157\/revisions"}],"wp:attachment":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/media?parent=36157"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/categories?post=36157"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/tags?post=36157"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}