Two years after creators expressed concerns over being properly compensated, YouTube is finally rolling out new alternative payment methods including\u00a0a $4.99 channel membership and features similar to Twitch’s subscription service\u00a0including special emojis and subscriber badges.\u00a0<\/p>\n
As reported by Polygon<\/a>, YouTube creators who have\u00a0more than\u00a0100,000 subscribers and\u00a0belong to YouTube\u2019s Partner Program can charge a monthly recurring fee of $4.99 that gives viewers the ability to display tier badges.\u00a0<\/p>\n This new channel subscription alternative\u00a0is in response to demonetization concerns YouTube creators brought up a few years ago in regards to securing revenue.<\/p>\n \u00a0Rohit Dhawan, YouTube\u2019s senior director of product management at YouTube, noted that this\u00a0change has been in the works specifically to address monetization issues.<\/p>\n \u201cI\u2019ve been working on it for a long time,\u201d Dhawan\u00a0explained to Polygon<\/a>. \u201cWe\u2019ve been testing these features and they\u2019ve reached a certain level of success, so it\u2019s very much inspired by the fact that it was just a great opportunity to help creators make more money.\u201d<\/p>\n YouTube will get a portion of the $4.99 subscription fee, gleaning 30 percent of revenue\u00a0while leaving the remaining 70 percent to its creators. For\u00a0comparison,\u00a0Twitch streamers earn 50 percent from\u00a0their $4.99 subscription fee.<\/p>\n