{"id":136525,"date":"2026-03-20T16:45:00","date_gmt":"2026-03-20T16:45:00","guid":{"rendered":"https:\/\/www.nintendolife.com\/#article-198926"},"modified":"2026-03-20T16:45:00","modified_gmt":"2026-03-20T16:45:00","slug":"investor-who-urged-nintendo-to-monetise-marios-jumps-acquires-shares-in-kadokawa","status":"publish","type":"post","link":"https:\/\/sickgaming.net\/blog\/2026\/03\/20\/investor-who-urged-nintendo-to-monetise-marios-jumps-acquires-shares-in-kadokawa\/","title":{"rendered":"Investor Who Urged Nintendo To Monetise Mario&#8217;s Jumps Acquires Shares In Kadokawa"},"content":{"rendered":"<div class=\"media_block\"><a href=\"https:\/\/images.nintendolife.com\/1f83cf822c074\/large.jpg\"><img decoding=\"async\" src=\"https:\/\/images.nintendolife.com\/1f83cf822c074\/small.jpg\" class=\"media_thumbnail\"><\/a><\/div>\n<figure class=\"picture\" data-uuid=\"1f83cf822c074\"><a class=\"scanlines\" title=\"Elden Ring \/ Mario\" href=\"https:\/\/images.nintendolife.com\/1f83cf822c074\/elden-ring-mario.large.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/images.nintendolife.com\/1f83cf822c074\/elden-ring-mario.900x.jpg\" width=\"900\" height=\"504\" alt=\"Elden Ring \/ Mario\"><\/a><figcaption class=\"caption\"><em class=\"credit\"><span class><\/span> Image: Nintendo Life<\/em><\/figcaption><\/figure>\n<p>Oasis Management Company, a Hong Kong-based investment firm, has reportedly acquired a significant stake in Japanese media giant Kadokawa.<\/p>\n<p>As reported by <a href=\"https:\/\/automaton-media.com\/en\/news\/8-86-of-kadokawa-now-owned-by-international-activist-investor-oasis-management\/\">Automaton<\/a>, the firm now owns an 8.86% stake in Kadokawa after purchasing over 13 million shares. Kadokawa famously owns the likes of FromSoftware (<a href=\"https:\/\/www.nintendolife.com\/games\/nintendo-switch-2\/elden-ring-tarnished-edition\">Elden Ring<\/a>), Spike Chunsoft (<a href=\"https:\/\/www.nintendolife.com\/games\/nintendo-switch\/danganronpa_decadence\">Danganronpa<\/a>) and Acquire (<a href=\"https:\/\/www.nintendolife.com\/games\/nintendo-switch\/mario_and_luigi_brothership\">Mario &amp; Luigi: Brothership<\/a>) in the games industry, but also has a massive hold on multiple entertainment sectors.<\/p>\n<p>So why is this significant? Well, according to Automaton, Oasis notes that the purpose of such a significant investment is so it can engage in &#8220;important proposal activities&#8221;, which generally means it wishes to influence how companies operate in an effort to boost shareholder returns.<\/p>\n<p>With Oasis specifically, it infamously <a href=\"https:\/\/oasiscm.com\/wp-content\/uploads\/2016\/08\/Oasis-Open-Letter-to-Nintendo-CEO-Satoru-Iwata.pdf\">approached Nintendo<\/a> back in 2014 and urged the company to invest heavily in free-to-play games for the likes of Android and iOS. The entire letter is still visible online to this day (thanks, <a href=\"https:\/\/x.com\/serkantoto\/status\/2034572743145083334\">Dr. Serkan Toto<\/a>), in which you can read utterly baffling lines like &#8220;Just think of paying 99 cents just to get Mario to jump a little higher&#8221;, or &#8220;unfortunately, I have to go through the trouble of buying a Nintendo device (one that is sold at a loss) to access Mario&#8221;.<\/p>\n<p>So with this in mind, who knows what plans Oasis has in store for Kadokawa? We&#8217;re not filled with confidence, that&#8217;s for sure.<\/p>\n<p><!-- cache: html:nintendolife.com\/ssl\/nintendo-switch-2\/related-articles:198560,198640 @ 1774055168 --><\/p>\n<aside class=\"block object-related\"> <\/aside>\n<p><em>What are your thoughts on this move from Oasis Management Company? Should FromSoftware fans be worried? Let us know.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Image: Nintendo Life Oasis Management Company, a Hong Kong-based investment firm, has reportedly acquired a significant stake in Japanese media giant Kadokawa. As reported by Automaton, the firm now owns an 8.86% stake in Kadokawa after purchasing over 13 million shares. Kadokawa famously owns the likes of FromSoftware (Elden Ring), Spike Chunsoft (Danganronpa) and Acquire [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27],"tags":[],"class_list":["post-136525","post","type-post","status-publish","format-standard","hentry","category-nintendo-news"],"_links":{"self":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts\/136525","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/comments?post=136525"}],"version-history":[{"count":0,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts\/136525\/revisions"}],"wp:attachment":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/media?parent=136525"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/categories?post=136525"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/tags?post=136525"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}