{"id":134508,"date":"2023-06-06T01:00:30","date_gmt":"2023-06-06T01:00:30","guid":{"rendered":"https:\/\/developer.apple.com\/news\/?id=fkfnhq8u"},"modified":"2023-06-06T01:00:30","modified_gmt":"2023-06-06T01:00:30","slug":"behind-the-design-headspace","status":"publish","type":"post","link":"https:\/\/sickgaming.net\/blog\/2023\/06\/06\/behind-the-design-headspace\/","title":{"rendered":"Behind the Design: Headspace"},"content":{"rendered":"<div class=\"inline-article-image\"><img decoding=\"async\" src=\"https:\/\/www.sickgaming.net\/blog\/wp-content\/uploads\/2023\/08\/behind-the-design-headspace.jpg\" data-hires=\"false\" alt><\/div>\n<p>Few apps have made mindfulness as accessible as <em>Headspace<\/em>.<\/p>\n<p>More than a decade since its launch, the app continues to set the standard for mental health apps \u2014 an especially notable accomplishment, as it can be difficult to communicate challenging topics like mindfulness and mental health through an app. &#8220;Demystification is a word we use a lot,\u201d says Jeff Birkeland, <em>Headspace<\/em> senior vice president and general manager for member products. \u201cMindfulness and mental health can seem complex, perhaps mystical, maybe even inaccessible. So how do we make it approachable and friendly? And how do we get people to the right content faster?\u201d<\/p>\n<p>The answer is an intentional mix of design, organization, and style. \u201cI think the root of our success from the very beginning was creating a warm feel and brand,\u201d he says. <\/p>\n<div class=\"inline-article-image\"><img decoding=\"async\" src=\"https:\/\/www.sickgaming.net\/blog\/wp-content\/uploads\/2023\/08\/behind-the-design-headspace-1.jpg\" data-hires=\"false\" alt=\"*Headspace* is easy to navigate, and its collections and activities are clearly labeled. \"><\/div>\n<p>It\u2019s hardly an overstatement to say that <em>Headspace<\/em> has been part of a tremendous social change regarding mental health. Birkeland says the app has been used by more than 100 million people in nearly 200 countries and regions, and it\u2019s easy to see why. <em>Headspace<\/em> is an incredibly versatile tool for anyone looking for a quick clarity break, longer guided sessions, or help with sleep or exercise. And its huge library of resources is there whenever people need it. <\/p>\n<div class=\"inline-article-image\"><img decoding=\"async\" src=\"https:\/\/www.sickgaming.net\/blog\/wp-content\/uploads\/2023\/08\/behind-the-design-headspace-2.jpg\" data-hires=\"false\" alt=\"Jeff Birkeland, *Headspace*\"><\/div>\n<p><em>Headspace<\/em> smartly organizes its library of resources through language. Collections and exercises are labeled with understandable purposes, like Unlocking Creativity, Mindful Eating, and The Shine Collection, a set of activities drawn from <em>Headspace\u2019s<\/em> recent merger with Shine, a mindfulness app dedicated to providing inclusive and accessible mental health resources that support marginalized communities. \u201cIt\u2019s still a simple app,\u201d Birkeland says, \u201cbut it\u2019s not a very long trip into an extensive archive.\u201d<\/p>\n<blockquote class=\"article-quote\">\n<p>How do we make [mindfulness and mental health] approachable and friendly? And how do we get people to the right content faster?<\/p>\n<p><cite><\/p>\n<p>Jeff Birkeland, <em>Headspace<\/em> senior vice president for member products<\/p>\n<p><\/cite><\/p><\/blockquote>\n<p>In previous versions of <em>Headspace<\/em>, the core navigation included tabs for meditation, focus, movement, and sleep. But Birkeland says user research convinced the team to strip away that complexity and focus instead on the app\u2019s Today tab, which facilitates one-tap access to activities of varying lengths for morning, afternoon, and night. Importantly, it does so without bringing up specific categories. <\/p>\n<div class=\"inline-article-image\"><img decoding=\"async\" src=\"https:\/\/www.sickgaming.net\/blog\/wp-content\/uploads\/2023\/08\/behind-the-design-headspace-3.jpg\" data-hires=\"false\" alt=\"*Headspace\u2019s* illustration style and color scheme are part of the app\u2019s mission to feel warm and friendly.\"><\/div>\n<p>The Explore tab, meanwhile, is the gateway to that vast bank of content \u2014 including those former category-based parts of the core navigation. \u201cThere\u2019s still simplicity at the surface,\u201d says Birkeland. \u201cBut there\u2019s an incredible depth of content underneath.\u201d This tab is also where people find collections and activities of all kinds, including those with titles like Cultivating Black Joy and Navigating Injustice that illustrate Headspace\u2019s commitment to representation.<\/p>\n<p>\u201cMindfulness, meditation, mental health \u2014 none of these are easy to navigate,\u201d Birkeland says. \u201cAn app that feels warm, friendly, and easy to use can provide approachable support for tough issues.\u201d<\/p>\n<p><a href=\"https:\/\/www.headspace.com\" class=\"icon icon-after icon-chevronright\">Learn more about Headspace<\/a><\/p>\n<p><a href=\"https:\/\/apps.apple.com\/us\/app\/headspace-mindful-meditation\/id493145008\" class=\"icon icon-after icon-chevronright\">Download Headspace from the App Store<\/a><\/p>\n<p class=\"sosumi margin-top-small\"><em>Behind the Design is a series that explores design practices and philosophies from each of the winners of the Apple Design Awards. In each story, we go behind the screens with the developers and designers of these award-winning apps and games to discover how they brought their remarkable creations to life.<\/em><\/p>\n<p><a href=\"https:\/\/developer.apple.com\/news\/?id=cicpaiqw\" class=\"icon icon-after icon-chevronright\">Explore more of the 2023 Behind the Design series<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Few apps have made mindfulness as accessible as Headspace. More than a decade since its launch, the app continues to set the standard for mental health apps \u2014 an especially notable accomplishment, as it can be difficult to communicate challenging topics like mindfulness and mental health through an app. &#8220;Demystification is a word we use [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":134510,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[55],"tags":[],"class_list":["post-134508","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-apple-developer-news"],"_links":{"self":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts\/134508","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/comments?post=134508"}],"version-history":[{"count":0,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts\/134508\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/media\/134510"}],"wp:attachment":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/media?parent=134508"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/categories?post=134508"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/tags?post=134508"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}