{"id":130644,"date":"2021-01-29T04:37:32","date_gmt":"2021-01-29T04:37:32","guid":{"rendered":"https:\/\/developer.apple.com\/news\/?id=8rm6injj"},"modified":"2021-01-29T04:37:32","modified_gmt":"2021-01-29T04:37:32","slug":"apptrackingtransparency-requirement-update","status":"publish","type":"post","link":"https:\/\/sickgaming.net\/blog\/2021\/01\/29\/apptrackingtransparency-requirement-update\/","title":{"rendered":"AppTrackingTransparency requirement update"},"content":{"rendered":"<div><img decoding=\"async\" src=\"https:\/\/www.sickgaming.net\/blog\/wp-content\/uploads\/2022\/12\/apptrackingtransparency-requirement-update.jpg\" class=\"ff-og-image-inserted\"><\/div>\n<p>Late last year, to give you additional time to prepare, we had temporarily deferred the requirement to use AppTrackingTransparency when requesting permission to track users and access device advertising identifiers. This requirement now goes into effect starting with the upcoming beta update, and will roll out to everyone in early spring with an upcoming release of iOS&nbsp;14, iPadOS&nbsp;14, and tvOS&nbsp;14. We encourage you to verify your app\u2019s implementation of AppTrackingTransparency as soon as possible. Without the user\u2019s permission, you will not be allowed to track them and the device\u2019s advertising identifier value will be all zeros.<\/p>\n<p>In an upcoming release of iOS and iPadOS, we will enhance SKAdNetwork and add Private Click Measurement support for apps, allowing advertising networks to better attribute advertisements that display within apps on these platforms. Private Click Measurement enables the measurement of ad campaigns that direct users to websites while preserving user privacy. Additional details are coming&nbsp;soon.<\/p>\n<p><a href=\"https:\/\/developer.apple.com\/app-store\/user-privacy-and-data-use\/\">Learn more about user privacy and <span class=\"icon icon-after icon-chevronright nowrap\">data use<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Late last year, to give you additional time to prepare, we had temporarily deferred the requirement to use AppTrackingTransparency when requesting permission to track users and access device advertising identifiers. This requirement now goes into effect starting with the upcoming beta update, and will roll out to everyone in early spring with an upcoming release [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":130645,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[55],"tags":[],"class_list":["post-130644","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-apple-developer-news"],"_links":{"self":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts\/130644","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/comments?post=130644"}],"version-history":[{"count":0,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts\/130644\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/media\/130645"}],"wp:attachment":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/media?parent=130644"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/categories?post=130644"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/tags?post=130644"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}