{"id":115072,"date":"2020-07-06T20:29:00","date_gmt":"2020-07-06T20:29:00","guid":{"rendered":"http:\/\/www.gamasutra.com\/view\/news\/365983"},"modified":"2020-07-06T20:29:00","modified_gmt":"2020-07-06T20:29:00","slug":"analyst-pokemon-go-revenue-still-on-the-rise-despite-global-pandemic","status":"publish","type":"post","link":"https:\/\/sickgaming.net\/blog\/2020\/07\/06\/analyst-pokemon-go-revenue-still-on-the-rise-despite-global-pandemic\/","title":{"rendered":"Analyst: Pokemon Go revenue still on the rise despite global pandemic"},"content":{"rendered":"<p>Sensor Tower\u2019s latest <em>Pokemon Go <\/em>revenue estimates surmise that the game has just exited a record breaking start to 2020 and surpassed $3.6 billion lifetime revenue.<\/p>\n<p>According to the firm\u2019s latest report on Niantic\u2019s massive AR game, the first six months of 2020 saw <em>Pokemon Go <\/em>reap $445 million in revenue across iOS and Android, up 12 percent year-over-year. <a href=\"https:\/\/sensortower.com\/blog\/pokemon-go-revenue-year-four\">Going by Sensor Tower&#8217;s numbers<\/a>, its not quite as strong of a year-over-year increase as years past, but still manages to relatively keep pace with <em>Pokemon Go<\/em>&#8216;s pandemic-free years.&nbsp;<\/p>\n<p>It&#8217;s an especially notable feat considering <em>Pokemon Go<\/em> itself is a location-based AR game, and one managing to thrive seemingly despite the still-ongoing coronavirus pandemic that has, for most of the year, discouraged the sort of social adventure <em>Pokemon Go<\/em> relies on.<\/p>\n<p>Niantic, like other devs dabbling in location-based AR, rolled out a series of tweaks and changes earlier into 2020 that aimed to make <em>Pokemon Go<\/em> playable during those stay-at-home orders. Though, with only revenue estimates to go on, its difficult to tell what role those changes played in the game\u2019s recent revenues.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sensor Tower\u2019s latest Pokemon Go revenue estimates surmise that the game has just exited a record breaking start to 2020 and surpassed $3.6 billion lifetime revenue. According to the firm\u2019s latest report on Niantic\u2019s massive AR game, the first six months of 2020 saw Pokemon Go reap $445 million in revenue across iOS and Android, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":115073,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[],"class_list":["post-115072","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts\/115072","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/comments?post=115072"}],"version-history":[{"count":0,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts\/115072\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/media\/115073"}],"wp:attachment":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/media?parent=115072"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/categories?post=115072"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/tags?post=115072"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}