{"id":105116,"date":"2019-12-06T20:58:00","date_gmt":"2019-12-06T20:58:00","guid":{"rendered":"http:\/\/www.gamasutra.com\/view\/news\/355318"},"modified":"2019-12-06T20:58:00","modified_gmt":"2019-12-06T20:58:00","slug":"report-magic-leap-laid-off-dozens-following-slow-sales-of-its-debut-ar-headset","status":"publish","type":"post","link":"https:\/\/sickgaming.net\/blog\/2019\/12\/06\/report-magic-leap-laid-off-dozens-following-slow-sales-of-its-debut-ar-headset\/","title":{"rendered":"Report: Magic Leap laid off &#8216;dozens&#8217; following slow sales of its debut AR headset"},"content":{"rendered":"<p>Sources <a href=\"https:\/\/www.theinformation.com\/articles\/dented-reality-magic-leap-sees-slow-sales-steep-losses\">speaking to The Information<\/a> say that Magic Leap has laid off dozens of staff across multiple departments in recent months, following lower-than-expected sales of its debut AR headset the Magic Leap One.<\/p>\n<p>One source speaking to the publication says that the $2,300 Magic Leap One Creator Edition reportedly sold around 6,000 individual units in the first six months following its <a href=\"https:\/\/www.gamasutra.com\/view\/news\/323819\/Magic_Leap_Ones_Creator_edition_headset_debuts_today_for_2300.php\">August 2018 release<\/a>.<\/p>\n<p>Magic Leap CEO Rony Abovitz reportedly hoped to move around 100,000 of the headset in its first year, putting those first 6 months&#8217; worth of sales well behind internal targets. Though the Magic Leap One is now well past that first-year marker, only that 6-month sales figure is mentioned in the report.&nbsp;<\/p>\n<p>The Information reports Magic Leap has rolled out a handful of internal cost-cutting measures following the unexpectedly slow launch, but it also notes the company is <a href=\"https:\/\/twitter.com\/alexeheath\/status\/1202967047271043073\">in the midst of raising funds<\/a> for a second-generation headset that aims to vastly improve on the original, though that headset is still likely years away from seeing the light of day.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sources speaking to The Information say that Magic Leap has laid off dozens of staff across multiple departments in recent months, following lower-than-expected sales of its debut AR headset the Magic Leap One. One source speaking to the publication says that the $2,300 Magic Leap One Creator Edition reportedly sold around 6,000 individual units in [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":105117,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[],"class_list":["post-105116","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts\/105116","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/comments?post=105116"}],"version-history":[{"count":0,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/posts\/105116\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/media\/105117"}],"wp:attachment":[{"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/media?parent=105116"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/categories?post=105116"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sickgaming.net\/blog\/wp-json\/wp\/v2\/tags?post=105116"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}